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Then, she says, “You take that piece because that is your core-it has your messages in it-and you take that one piece and you use it over and over again for different things.” It has your products, and it helps people understand what you do.” Regardless of whether it’s a white paper, an umbrella post, or a webinar, “It has your values,” she explains. When it comes to content, this means quality over quantity.Ĭhristina’s strategy is to first create a pillar piece that captures your core message. Repeatable, predictable, and measurable means you know what will work, how much it will work-and you have data to back it up. R: RPM (Repeatable, predictable, and measurable) “If you have that seat at the table, when you’re either defining the strategy or reviewing it-as you should quarterly or annually-then you have more insight into what the objectives are, what your roles are, and then you can bring your own expertise to that to make it better and potentially refine it,” she explains. By getting involved in the process earlier, we can have a better understanding of the goals behind it and a more nuanced view of how we can help achieve them. Too often, Christina says, we as marketers are responsible for executing a go-to-market strategy but aren’t involved in its creation. Let’s break down the four components of G.R.I.T.: “If you actually follow this methodology,” she says, “you have more time to be strategic and to really make sure that there’s alignment and focus on that influence within your organization.” methodology is based on the principles Christina has taught her own marketing teams over the years. Get smart: “You need to start helping people understand the value you bring to the company.”īuild trust and gain influence through G.R.I.T. Marketing Method to Gain Influence and Drive Corporate Strategy.įind Christina on the web: The book | LinkedIn | Twitter What she does: Author of Sway: Implement the G.R.I.T. You can also view clips from this and all our episodes on our show page.

#Tableplus apple silicon full

Listen to the full conversation above or read on for highlights from the interview.

Christina is a go-to-market expert with 25 years of experience leading marketing strategy for Silicon Valley brands, from bootstrapped startups to large public companies. That’s an “Aha!” idea that Christina del Villar doesn’t just understand deeply for herself, but that she has codified and taught to others.

You can get more information by clicking the links to visit the relevant pages on the vendors website.As marketers, our job is to market externally-but maybe we should all be a little more focused on marketing *internally.* The links provided point to pages on the vendors websites. The information is provided "As Is" without warranty of any kind.

#Tableplus apple silicon for mac os

Java Runtime Environment 1.8 for Mac OS Xĭisclaimer: This webpage is intended to provide you information about patch announcement for certain specific software products.

#Tableplus apple silicon for mac os x

Java Runtime Environment 1.7 for Mac OS X Java Runtime Environment 1.6 for Mac OS X Request for Non-Microsoft Patch Support S.No